Loo Guru

Client
National Environment Agency
Service
Film Direction
Wisdom can be found in the most unexpected places.
© NEA - Loo Guru
Project Overview
To promote NEA’s public toilet cleanliness mission, we introduced the Loo Gurus - wise, witty talking toilet bowls that dispense nuggets of hygiene wisdom to Singaporeans. Equal parts humorous and educational, the campaign turned everyday restroom etiquette into a memorable, shareable conversation.
Look Like Jane Forth
Propaganda