Skin Speaks. We Listen.



Creative Direction
Creative Direction
Creative Direction
Client
Sanofi Lactacyd
Service
Creative Direction
Client
Sanofi Lactacyd
Service
Creative Direction
Client
Sanofi Lactacyd
Service
Creative Direction
When you listen to your skin, it shows.
When you listen to your skin, it shows.
When you listen to your skin, it shows.
© Sanofi Lactacyd - Skin Speaks. We Listen.
© Sanofi Lactacyd - Skin Speaks. We Listen.
© Sanofi Lactacyd - Skin Speaks. We Listen.
Project Overview
We helped Sanofi Lactacyd re-introduce its Feminine Wash and Baby Wash products across Asia with an empowering regional campaign built on a simple, human insight - Skin speaks, we listen. The campaign celebrated the confidence that comes from understanding and caring for your body (or your baby's) intuitively.
As Associate Creative Director (Film), I co-led the creative process from script to screen, shaping the script, treatment, storyboards, production and post. The result was a series of films that captured both emotional warmth and scientific credibility, resonating with diverse audiences across the region.
Project Overview
We helped Sanofi Lactacyd re-introduce its Feminine Wash and Baby Wash products across Asia with an empowering regional campaign built on a simple, human insight - Skin speaks, we listen. The campaign celebrated the confidence that comes from understanding and caring for your body (or your baby's) intuitively.
As Associate Creative Director (Film), I co-led the creative process from script to screen, shaping the script, treatment, storyboards, production and post. The result was a series of films that captured both emotional warmth and scientific credibility, resonating with diverse audiences across the region.
Project Overview
We helped Sanofi Lactacyd re-introduce its Feminine Wash and Baby Wash products across Asia with an empowering regional campaign built on a simple, human insight - Skin speaks, we listen. The campaign celebrated the confidence that comes from understanding and caring for your body (or your baby's) intuitively.
As Associate Creative Director (Film), I co-led the creative process from script to screen, shaping the script, treatment, storyboards, production and post. The result was a series of films that captured both emotional warmth and scientific credibility, resonating with diverse audiences across the region.
Signature Stories
Kenvue
Signature Stories
Kenvue
Signature Stories
Kenvue