Marriott

For the individualist, travel has to be more than status quo. Every moment and detail have to bring enriching, meaningful memories - travel stories that are uniquely YOURS to own and share. At Autograph Collection, every detail is designed with intention & connected with meaning. The perfect conditions for you to discover & live out signature travel stories that are uniquely yours. We conceptualised and produced a content package for their campaign, leading with a brand film, cutdowns for paid media as well as key visuals for each property we shot at. My Responsibilites: - Creative Lead from Pitch to Delivery 
 - Led a nimble team from Singapore and Malaysia, conceptualising and executing a creative proposal deck for a Film and KV driven campaign. - Led the conceptualisation of the pitch strategy, big idea, deck narrative and creative executions. - Also contributed as film creative, copywriter and art director. - After winning the pitch, continued on as Creative Lead, managing the creative development and providing project oversight, as his team of film creatives collaborated with Singapore based production and provided creative supervision for the shoots across Asia.